I, Karthi Easwaramoorthy, sat with Mr. Rajasekar famously called lotus Sekar hailing from Erode for a casual conversation in one fine evening and it lasted for 2 hours. He gave away lots of his wisdom in such a humble way. How he started his life in a single bedroom home in a housing board unit in in his native town Erode to till building the textile mall named Texvalley in 18 acres nearer to Erode with 1599 units of commercial shops at a volume of closer to 2 million (2p laks) square foot for the cost of 700 crore. I happened to visit the Texvalley, it is an example structure for locolite with an outstanding international quality. Amazing story. If you need some inspiration for your life, continue to read below to know our today’s hero. “I was just telling Uma a year back that my generation and the current generation have parallel experiences when it comes to the journey of life”, he started. Isn’t that a bit vague for us to understand? By the end of the interview I clearly had an idea of what these words meant and so will you. Travel with me while I take you through an inspiring story of mere hard work and good deeds. A START FROM THE SCRATCH Every story has its own beginning. So does our hero’s tale. Lotus Rajasekar recalled his sweet 1BHK thatched house. I was totally astonished to hear this because I was literally set up with a mindset that someone with so many accomplishments in a short while should be born with a silver spoon. Those were the times when he used to wash his cycle squeaky clean with his father. And then they shifted to their maternal grandmother’s house. In 1979, his father bought their first housing board house, which they still live in. Mr. Palanimalai Gounder Periasamy was very momentous when it came to the education of his son. Education is the passport to the future, for tomorrow belongs to those who prepare for it. He was sensible about this and the transport officer thus enlightened his son with the best of education. Half of Mr. Sekar’s childhood strolled in the hostel. After high school, he went to Kongu Engineering College for his higher studies. The tale of his hard work started while being a student. That itself was a fair reason to treasure a person like him. “I’ve seen everything in my life,” said our celeb as he recalled himself as a young adult. After his classes ended, he would go to the TVS showroom that his father had undertaken in 1989. Mr. Sekar looked back on the days when he used to look the transport contracts till 1 o’clock after midnight. Saturday nights were the only nights off from work for him. If you are wondering what it should have taken him to be this consistent to elevate the TVS agency to a great height, it is pure respect for all the efforts his father had put in to make him the person he is now. A STEP AHEAD I personally adore Lotus Rajasekar for the efforts he put into each of his works and the way he marks his presence wherever he goes. It was in 1991 he dived altogether into business. In 1999, Mr. Sekar took a dealership with TVS at Coimbatore besides the one at Erode. By that time, he got married and shifted to Coimbatore with his family. As a one-man army, he had to supervise two of his agencies located at completely different places. So he commuted between Coimbatore and Erode. He preferred public transport to his car. Remembering that they still reside in their old house, I was eager to know why he preferred simplicity to luxury even when he had all the ability to afford the luxury. He simply said, “There was no necessity”. I was astounded to see what a man of modesty he is. He smiled at me and said, “You do not feel hurt when you have no option. But do not deprive yourself of something and at the same time do not be extravagant.” And that was why the man of wits could achieve so much by 38 years. THE SHUTDOWN Life is never easy on us and the way it mends us every time we fall determines the person we are today. Mr. Sekar talked about the other ventures he has stepped into. As he recollected those days of experimenting, he stated that he has shut down more businesses than he has run. “Quitting hurts your ego. You lose money and time. But if you have to cut your fingers to save your hands, do not hesitate. Leave it if it is of no good. If you cannot let go, then it’s a problem. After all, we have got just one life”, he said. But despite so many shutdowns, the TVS showroom turned out to be the largest in the country. This was because of the commitment and the willpower to meet the expectations of the retailers. Even when the orders were made at 9 o’clock in the night, Mr. Sekar made sure that the products reached the workshop at 8 o’clock in the morning the next day. Isn’t that enough to attract 2500 distributors across the state? CONNECTING TO THE ROOTS Change your opinions, keep to your principles; change your leaves, keep intact your roots. Amidst all the hard work, Mr. Sekar’s mind always connected back to his native. Initially Erode was well known for textiles. But the fabrics were being sold like commodities. When the price of the thread dropped at the time of sale, the selling price dropped too. So people started cultivating turmeric as they were able to gain more from it. This was the reason why they had no confidence to pass over the textile business to the next generation and slowly they drifted away from textiles. On studying and researching, Mr. Sekar found
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