Search Engine Optimizing (SEO) is the savior of any business. No business can run successfully without SEO. It serves as a honey for the digital marketing and brings a lot of bees (traffic) to your...

Corporation The chick becomes the chicken or rooster and so does your startup grow into the corporation with the scaling and ramping up of operations. Legally, of course, both are companies, it’s just...

We all have studied marketing in high school as “Marketing is the process of promoting your product or services to the customer and getting your products known to customers using different advertising...

Acceleration – Scaling A startup cannot continue to stay a small entity. It must be made to grow. Once the decision is taken to make it grow, the next challenge is how. Scaling your business is...

Now what is the correlation between common sense and Research & Development? Common sense is the self-actualised, untaught ability to understand and weigh in on situations like most normal people...

Obstacles are not the blockers. Every block in life has the potential to become a giant corporation. Microsoft, Google, Face book, and Instagram became giants as someone did notice the block and used...

Google meet is Google’s video conferencing app that’s available to everyone who has a google account. An online meeting is easy to set up whether you’re an individual getting together with a couple of...

I’m Karthi Easwaramoorthy, co-founder and CEO of TicketGoose.com. An online bus ticketing e-commerce company, I built it from ground up by raising 5M USD from investors who mostly live in America. It...

During one of my student interactions at a college in Coimbatore, one student shared this with me, “I would love to start and become an entrepreneur or a business icon but I don’t know what to start...