AI Content Generation Tools Every Marketer Should Be Aware Of
Every year, we witness a recurring narrative – the proclamation that email marketing has met its demise, B2B cold calling […]
Dec 05, 2023
How xNARA Achieved Success in Pay-For-Performance Marketing
Under the strategic guidance of Managing Director Steve Tan, responsible for overseeing influencer marketing activities, xNARA has not only strengthened […]
Nov 29, 2023
Retail Poised for Wedding-Related Surge
The return of the Indian wedding season is anticipated to drive increased demand across various sectors, according to a report […]
Nov 27, 2023
How GenAI impacts marketing
A recent report from The Economic Times highlights a seismic shift in the marketing landscape, thanks to the advent of […]
Nov 24, 2023
Chandubhai Virani’s inspiring journey is a captivating narrative.
Meet the individual who stood resolute against selling his chips company to Pepsi for 4000 crores. Being an Indian farmer […]
Nov 22, 2023
What factors contribute to the profitability of WeWork in India?
WeWork Global is initiating Chapter 11 bankruptcy proceedings in the United States. However, its Indian operations have been consistently profitable […]
Nov 17, 2023
The story of SUGAR.FIT
Sugar.fit has successfully secured an $11 million Series A funding round to address India’s prevalent health issue – diabetes. However, […]
Nov 10, 2023
Emotive storytelling
In marketing, emotive storytelling harnesses human emotions to craft narratives that deeply engage audiences. When executed effectively, emotive storytelling can […]
Oct 26, 2023
The incredible story of Rebel foods
The Uber founder is venturing into the cloud kitchen domain. However, around 12 years ago, two Indian founders initiated the […]
Oct 19, 2023