Digital

Digital marketing empowers businesses to reach the right audience online through SEO, social media, and targeted campaigns. It turns data into strategy, driving growth and engagement in the digital world.

Meet Mr. Amarnath, the man behind  the brand “The South Indian Coffee House”

COFFEE – The mere mention of this 2 syllable word brings an aura of its aroma to the olfactory organ. It stimulates the taste buds. Needless to say that slouching in an easy chair, a cup of South...

Perfios and Govindarajan’s growth story

Perfios has successfully raised $229 million at a valuation of $900 million, further expanding its presence in North America and Europe. V.R. Govindarajan, the founder, had a journey that began with...

Google Cloud turns profitable after 15 years

Google Cloud, after 15 years of losses, is making strides towards its first profitable year. In contrast, Amazon Web Services (AWS), with 34% market share, has been a significant profit driver for...

The Inshorts ad revenue design to $100 million

In 1994, AT&T placed the world’s first online banner ad in Hotwired magazine, marking the beginning of digital advertising. Fast forward to today, where the digital advertising market is...

Can Domino’s survive Zomato & Swiggy?

Domino’s strategic move to launch its loyalty program, “Cheesy Rewards,” in July 2022 appears to be a successful initiative in regaining control over customer relationships and...

Whatsapp’s bet on Razorpay

WhatsApp and Razorpay have made a significant announcement, signaling a deep integration that is poised to transform mobile commerce in India. With 500 million users, India stands as WhatsApp’s...

The story of Klaviyo’s success

$15 million in funding has been utilized to generate an impressive $658 million in Annual Recurring Revenue (ARR)! 🚀 Klaviyo, which recently declared its intent to go public, has revealed remarkable...

Revolutionizing Compensation Practices in Indian Corporations

Companies are reconsidering their compensation structures and benefits packages in an effort to retain top-performing employees. While attrition rates have stabilized across India Inc, organizations...

The Uncharted Journey of Vijay Sankeshwar

Vijay Sankeshwar, a visionary leader hailing from Dharwad, Karnataka, is the proud owner of India’s largest fleet of commercial vehicles. As the Managing Director of VRL Group, he oversees a...
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